Optus drives increased revenue with Real-Time Campaign Management 2012.

Sydney April 2012:  Declining usage in the pre-paid mobile market in Australia forced providers to rethink strategies on how to retain existing customers and also attract new ones. This case study demonstrates how Emagine enabled Optus Pty Ltd to deliver recharge revenue growth and increaes customer retention to the pre-paid business.  download case study Read more  ...

Prepay Mobile Operator Etisalat Nigeria increases ARPU with Emagine's Real-time Campaign Management System 

Emagine Expands Market Territory in Africa with Etisalat Nigeria Deal

Sydney, August 2010: Australian owned Emagine International has scooped a multi-million dollar deal to provide its Campaign Management platform for Etisalat Nigeria, which went live this month.

Etisalat is a UAE-based telecommunications services provider, currently operating in 18 countries across Asia, the Middle East and Africa. It is the 13th largest mobile network operator in the world, with a total customer base of 94 million.

With a population of 150M, the economy of Nigeria is one of the fastest growing in the world, and the second largest economy in Africa. The telecoms industry is booming, and with more than 61 million subscribers, Nigeria has now surpassed South Africa as the largest mobile telecom market in Africa.

Steven Evans, Chief Executive Officer, Etisalat Nigeria said: “We selected Emagine International because of their industry experience, as well as the results they’ve delivered from previous projects with other large telecommunication carriers. Emagine is a company we have been aware of through its work with Vodacom in South Africa”.

David Peters, CEO for Emagine commented: “This deal is exciting for Emagine as we gain a further stronghold in the rapidly expanding African market. South Africa and Nigeria are the two largest mobile markets in Africa”. download

Emagine launches online Loyalty with MySpace

29 April 2009: MySpace recharge is a world first! It allows MySpace users to recharge prepay mobile credit online. Emagine powers the Loyalty program and generates special advertiser offers, and provides unique consumer insights. To view video, click view ...

Emagine signs deal with Oxigen India and enters Indian market

10 December 2008: Australian owned Emagine International has signed an extended license agreement with Blue Label Telecoms, to cover its subsidiary, Oxigen in India. The deal enables Oxigen to use Emagine's Closed-Loop Marketing suite to run campaigns and loyalty programs for their customers tostimulate recharge revenues across the Oxigen service providers including AirTel, BSNL, Aircel, BPL Mobile, MTNL, Idea Cellular, Trump, Garuda, Ping, Virgin Mobile, Spice Telecom, Reliance Mobile, Tata Indicom, and Vodafone. Read more ...

Vodafone Fiji goes live with Emagine and LGR Telecommunications

• Recharge Stimulation Campaign rewards turned around in near real time with 2.5 increase in recharges.

• Emagine establishes a Centre of Exellence for Best Practice with Vodafone Fiji.

30 June 2008: Avanthi Senaratne, Chief Marketing Officer, Vodafone Fiji, said: "This is an outstanding result. One of the key reasons Emagine and LGR Telecommunications were selected for this project was their deep deep expertise in the telecommunications industry - soemthing we can confirm has been delivered after going live with the solution. We now look forward to the roll out of more successful campaigns to our customers". Read more ...

High profile board additions

10 June 2008: Australian owned Emagine International has announced key additions to its board, with the appointment of Allan Brackin as Chairman and Tony Kalcina as non-executive Director. Each will provide a wealth of experience and play pivotal roles in the next phase of growth for Emagine. Read more ...